Pressing on photos animates the photo, provides sound. "A sense of how alive they are."
Bennie DiNardo 9/9/2015 6:55:47 PM
He calls them "live photos."
Bennie DiNardo 9/9/2015 6:55:55 PM
Taking a photo captures a second and a half on each side of the photo. "We extend the capture moment."
Bennie DiNardo 9/9/2015 6:56:34 PM
Schiller says this doesn't take up "much" more room on your device.
Bennie DiNardo 9/9/2015 6:56:52 PM
gonna burn through a lot of memory. Live Photos will be a good argument for buying the iPhone with more memory.
Hiawatha Bray 9/9/2015 6:57:08 PM
MacBook, iPad, iPhone, Apple Watch
jessica.geller 9/9/2015 6:57:09 PM
Using this feature, watch "comes alive" as it tells you the time.
Bennie DiNardo 9/9/2015 6:57:09 PM
App developers like Facebook will be supporting live photos.
Bennie DiNardo 9/9/2015 6:57:30 PM
Wireless LTE is "twice as fast."
Bennie DiNardo 9/9/2015 6:57:42 PM
Wifi also twice as fast.
Bennie DiNardo 9/9/2015 6:57:54 PM
Various apps on iPhone 6s
jessica.geller 9/9/2015 6:58:27 PM
Accessories for sale -- charging docks, new covers.
Bennie DiNardo 9/9/2015 6:59:02 PM
New charging docks for iPhone 6s
jessica.geller 9/9/2015 6:59:09 PM
New iPhone covers
jessica.geller 9/9/2015 6:59:28 PM
Overview of the new iPhone 6s, 6s Plus features
jessica.geller 9/9/2015 6:59:54 PM
Why is he still talking about 24-month contracts?
Hiawatha Bray 9/9/2015 7:00:22 PM
jessica.geller 9/9/2015 7:00:53 PM
Prices stay the same -- $199 to $399 for 6s, $299 to $499 for 6s Plus
Bennie DiNardo 9/9/2015 7:01:00 PM
6 moves down to $99.
Bennie DiNardo 9/9/2015 7:01:12 PM
iPhone product line
jessica.geller 9/9/2015 7:01:24 PM
$32 a month gets you a new iPhone every year.
Hiawatha Bray 9/9/2015 7:01:31 PM
iPhone Upgrade Program details
jessica.geller 9/9/2015 7:02:12 PM
Apple now offering iPhone Upgrade program. $32 a month, includes Apple Care, allows you to get new iPhone every year.
Bennie DiNardo 9/9/2015 7:02:22 PM
Pre-orders start Sept. 12; phones available Sept. 25 in a dozen countries.
Bennie DiNardo 9/9/2015 7:02:46 PM
First countries with iPhone 6s
jessica.geller 9/9/2015 7:02:57 PM
iOS 9 becomes available next week, Sept. 16, for iPhones and iPad.
Bennie DiNardo 9/9/2015 7:03:10 PM
iCloud prices drop -- 50GB now 99 cents a month, and up. Prices cut in half.
Bennie DiNardo 9/9/2015 7:03:34 PM
Apple seems to be feeling some heat on prices, dropping storage prices in response to Google, offering the new annual upgrade plan.
Bennie DiNardo 9/9/2015 7:04:01 PM
Tim Cook introduces new iPhone 6s ad
jessica.geller 9/9/2015 7:04:20 PM
Selena Gomez is featured in the advertisement
jessica.geller 9/9/2015 7:04:59 PM
These moving Live Photos are spooky cool.
Bennie DiNardo 9/9/2015 7:05:02 PM
Cook back on stage.
Bennie DiNardo 9/9/2015 7:05:12 PM
jessica.geller 9/9/2015 7:05:29 PM
Wrapping up -- Watch, iPad Pro, TV, iPhones.
Bennie DiNardo 9/9/2015 7:06:04 PM
Tim Cook recaps all of the products introduced today.
jessica.geller 9/9/2015 7:06:13 PM
OneRepublic now on stage.
Bennie DiNardo 9/9/2015 7:07:32 PM
jessica.geller 9/9/2015 7:08:00 PM
Apple's announcement live stream turns into a mini concert
jessica.geller 9/9/2015 7:08:54 PM
"Lately I've been losing sleep..." - probably fitting with the thoughts of Apple executives leading up to today's announcements.
jessica.geller 9/9/2015 7:11:02 PM
OneRepublic is now singing "I Lived," specifically for Tim Cook.
jessica.geller 9/9/2015 7:13:01 PM
OneRepublic is going to sing one more song.
jessica.geller 9/9/2015 7:16:31 PM
All wrapped up, pretty much. Thanks for joining us!
Bennie DiNardo 9/9/2015 7:19:12 PM